Apple has launched its latest premium phones, the iPhone 17 Pro and iPhone 17 Pro Max, at the “Awe Dropping” event on September 9. CEO Tim Cook announced during a streamed keynote. These two Pro models arrive with the iPhone 17 and the all-new iPhone 17 Air. Both Pro phones run on the A19 Pro chip and come with iOS 26 and full support for Apple Intelligence.
Table of Contents
iPhone 17 Pro & iPhone 17 Pro Max: Pricing and Availability
In the United States, the iPhone 17 Pro starts at $1,099 for the 256GB version. The iPhone 17 Pro Max begins at $1,199 with the same storage. In India, the prices are set at ₹1,34,900 and ₹1,49,900. Color options include Cosmic Orange, Deep Blue, and Silver. Pre-orders start on September 12, with sales beginning worldwide on September 19.
iPhone 17 Pro & iPhone 17 Pro Max: Design and Build

Apple has brought back aluminum construction for the Pro series, moving away from titanium used in the 15 Pro and 16 Pro. The surprise is that the new iPhone 17 Air now uses titanium instead. The Pro models feature a unibody structure with a striking full-width rear camera design. For the first time, Apple has added a vapor chamber cooling system, built to keep the phones stable during gaming and heavy tasks.
Display and Durability
The iPhone 17 Pro sports a 6.3-inch Super Retina XDR OLED screen with ProMotion 120Hz, while the Pro Max has a 6.9-inch display. Both reach a peak brightness of 3,000 nits, making them easy to view even in direct sunlight. Protection comes from Ceramic Shield 2, which Apple says is three times more resistant to scratches.
(Also See:- Apple iPhone 17 Launched)
Performance and Chipset
At the core is the A19 Pro chip, Apple’s fastest processor so far. It includes a six-core CPU and a six-core GPU, with each GPU core boosted by neural accelerators. Apple claims a 40% jump in sustained performance, paired with the vapor chamber for smooth performance during gaming and AI tasks.
iPhone 17 Pro & iPhone 17 Pro Max: Camera System
The camera upgrade is the biggest yet. Both models now feature a triple 48MP setup. The system includes a 48MP primary lens, a 48MP ultrawide, and a 48MP telephoto lens, replacing the old 12MP telephoto. The new telephoto is 56% larger, offering up to 8x optical zoom and 40x digital zoom. The front camera is 18MP and supports Centre Stage, which adjusts the frame during video calls.
Software and AI Features
Running on iOS 26, the phones introduce a Liquid Glass interface with smoother animations. Apple Intelligence brings new AI tools like live translations in Messages, FaceTime, and Phone, better visual recognition for objects on screen, and improved spam filtering for calls and texts.
Battery and Charging
Thanks to the unibody build, the phones fit larger batteries. Apple says the iPhone 17 Pro Max has the longest battery life ever in an iPhone. Both models support fast USB-C charging, reaching 50% in just 20 minutes.
Final Thoughts
The iPhone 17 Pro and Pro Max bring a significant advancement for Apple’s flagship phones. With a new camera system, powerful A19 Pro chip, advanced cooling, and innovative AI features, they set a new standard for performance and design.













